by Breckon J Anthony | Jul 11, 2024
Competitive Set Research: Fueling Strategic Digital Success Competitive set research is crucial to devising a digital strategy that capitalizes on white space opportunities. I love getting creative with research tools to derive actionable insights that fuel a...
by Breckon J Anthony | Sep 1, 2023
From Audience Research to Strategic Growth Developed & executed a comprehensive full-funnel strategy to engage & convert male shoppers on Etsy, a segment previously untapped by the brand. Through detailed research & strategic insights, I increased...
